Discovery Science needed a subscription based platform to deliver their content, old and new to an audience of 12-35 year old men and women. The problem they faced was that their user base was aware of their classic programming, but knew nothing of their new shows.
Using the motif of 'discovery', the challenge was to bring content to the users that was both curated to the individual as well as full of discoverable moments. The final product was full of delightful interactive moments and components of augmented realtiy